This post was edited on 11th March to simplify the sign-up process.
Back in January I helped Angus Council programme the first #DigitalAngus event, bringing together people interested in social media for social good. One of the key pieces of feedback from attendees was the need for additional follow-up support. With that in mind I’m hosting a series of webinars hosted on Google+ covering Twitter Essentials, Social Media Strategy, Content Planning and Facebook Essentials. Full details and dates below.
If you’d like to take part please click the link(s) below related to the webinar(s) you’d like to attend. Please note places are very limited.
Twitter Essentials Google+ Hangout – Wed 12th March 1-2pm
Whether you’re new to Twitter or you’re just unclear about how it will work for your organisation this webinar is for you. We’ll discuss the importance of identifying your audiences and setting goals. We’ll look at key tools for cutting through the mass of information, including hashtags, twitter lists and dashboards like Hootsuite. You’ll come away from this session with an understanding of how Twitter can help you get your job done.
Social Media Strategy Google+ Hangout – Thu 20th March 2-3pm
Your time is precious, don’t use social media just because everyone else is. During this webinar we’ll explore the four key elements of a social media strategy: goal setting, a social media audit, deciding what you’ll say and measurement. You’ll come away with an understanding of how to align audiences to channels, making sure you get the most out of the time you spend online.
Content Planning Google+ Hangout – Wed 26th March 2-3pm
If you spend Monday morning looking at your Facebook Page or your blog wondering what on earth you’re going to talk about then this webinar is for you. Content planning is a simple but essential part of your social media strategy, giving your online presence more focus and, hopefully, more success. You’ll come away from this session with the skills needed to create a simple content calendar covering the next 12 months.
Facebook Essentials Google+ Hangout – Wed 2nd April 2-3pm
With over 1 billion user worldwide Facebook is still the social media powerhouse. That said, many charities don’t understand how to get the most out of the channel. This webinar will look at the simple technical set-up of a Page or Group and, more importantly, how you create content that really connects with your audience in a crowded world. You’ll come away from this session with a more succinct understanding of how Facebook can benefit your organisation.