All the slides from Social Media for Social Good | Glasgow, December 2014

Here’s all the slides from Scotland’s leading conference for people passionate about social media for social good. We’ll be back in May 2015 with a fresh line-up of workshops and speakers. Oh and a new title for the event itself, watch this space.

Sticky Content: Tons of content ideas for Facebook, Twitter, LinkedIn, your blog and beyond
Ross McCulloch – Director, Third Sector Lab

Goal setting – Crafting a simple social media strategy
Leah Lockhart – Director, Relate Lab

Dads rock – Using Facebook, Twitter and more to engage dads, raise funds and campaign
Thomas Lynch – Project Coordinator, Co-founder and Trustee, Dads Rock

Young people online – Safety, privacy and policy for third sector organisations
Claire Connachan – Senior Communications Development Worker, Youth Scotland

Super storytelling – Using simple video & audio to transform your case studies
Rosie McIntosh – Communications Strategy Consultant, Third Sector Lab

#Icebucketchallenge lessons – How Facebook propelled MND Scotland’s biggest ever fundraising campaign

Iain McWhirter – Head of Fundraising and Volunteering at MND Scotland

#Indyref uncovered – Social media lessons from the Scottish Referendum campaign
Kevin Gilmartin – Digital Communications Officer at Glasgow University (Previously Digital Media Producer at Yes Scotland)

One man mission – How an award winning campaigner uses social media to raise awareness of dementia
Tommy Whitelaw – Project Engagement Lead, Health & Social Care Alliance Scotland

Building buzz – How social media could transform your next event
Sara Thomas – Event Coordinator at Beltane Fire Society

Perfect planning – Time and multi-channel management for busy people
Leah Lockhart – Director, Relate Lab

Search engine secrets – Using SEO for awareness raising, fundraising and more
Conrad Rossouw – Digital Manager at Shelter Scotland

My presentation for the Glasgow Third Sector Forum launch

For the launch of the new Glasgow Third Sector Forum I gave a presentation on social media myths and misconcpetions, followed by a workshop where participants created the world’s quickest social media strategy. A few attendees have asked for the slides – I’ve embedded these below, along with a few links you might find useful.

If you’ve got any questions about what we covered in the presentation/workshop please drop me an email: ross[@]thirdsectorlab.co.uk

 

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Strategy

http://www.socialbysocial.com/sites/www.socialbysocial.com/files/social_by_social_pdf_download_creative_commons.pdf

http://www.rossmcculloch.com/be-human-the-first-rule-of-social-media-for-o

http://gizmodo.com/5803164/new-york-times-editor-is-a-horrible-troll-who-doesnt-understand-the-modern-world

http://www.bethkanter.org/50smt/

http://www.rossmcculloch.com/10-facebook-guides-blog-posts-every-non-profi

Policy

http://mashable.com/2009/06/02/social-media-policy-musts/

http://davefleet.com/2010/07/57-social-media-policy-examples-resources/

http://www.briansolis.com/2011/03/the-rules-of-social-media-engagement/

http://mysocialmedialawyer.wordpress.com/2011/05/17/social-media-guidelines-or-policy/

http://www.dailymail.co.uk/news/article-1377134/Facebook-rant-charity-worker-went-collecting-Weston-super-Mare.html