Community outreach at The Albany

GCVS are building a programme of community activities at their Glasgow venue, The Albany. The rooms and facilities at the venue will be available for use at evenings and weekends, hosting a range of practical and creative activities. This is the building where Social Media for Social Good is held and where we deliver GCVS’s social media training programme – it’s a fantastic space.

You can help shape the programme…you may have a skill (eg. photography, art, social media, IT) you wish to train others in, or you may be looking for space to hold your own events and meetings. 

Get in touch with Nina Honeyman, Development & Community Engagement Officer, GCVS – nina.honeyman@gcvs.org.uk | call on 0141 354 6521 | DM @TheAlbany_GCVS

Scotland’s first third sector social media conference

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Bookings can now be made for Scotland’s first full-day third sector social media conference – Social Media for Social Good – via the GCVS website. Full programme below.

When: 9am – 4.30pm Thursday 26th April 2012

Where: The Albany Learning and Conference Centre, 44 Ashley St, Glasgow, G3 6DS

Price: £99 for one delegate. £185 for two. Further 20% discount for GCVS members. Prices exc VAT.

We’ve teamed up with Glasgow Council for the Voluntary Sector to bring you an amazing line-up of speakers and interactive workshops to help you get the most out of digital media for your charity, community group or social enterprise. 

Social media has transformed the way the third sector campaigns, raises funds, sells, recruits volunteers and raises awareness. The online world has truly transformed the way we engage with our beneficiaries, the public & key influencers.

Social media is no longer a ‘nice to have’ element of your marketing, PR, campaigning and fundraising mix – it’s an essential tool which can transform the way your organisation connects with the world.

Our one day conference will be anything but dull, we’ll be exploring key case studies, the latest digital media trends and providing you with the skills you need to make a mark with social media.

As well as being an amazing learning experience, ‘Social media for social good’ is a great networking opportunity. Our event is suitable for charities, community groups, social enterprises and other third sector organisations as well as public or private orgs looking to connect with the sector.

 

Programme

9.00am Registration & Tea/Coffee

 

9.30am Speaker: 

Ross McCulloch – Third Sector Lab & Be Good Be Social

Third sector social media – A look at why we cannot ignore digital & what 2012 has in store

 

9.45am Workshop Slot One – choice of 4 workshops:

 

– Conrad Rossouw – Digital Manager, Shelter Scotland 

Measuring success – Social media monitoring and analysis

 

– Anna Cook – Content strategist and web copywriter

Better blogging – Making your blog work for your organisation

 

– Martin Keane – Social Media Strategist, Third Sector Lab & Online Marketing Officer, SCIAF

Facebook tactics – Getting the most out of the world’s biggest social network

 

– Kate Henderson and June MacLeod – GCVS 

Inbox heaven – Creating email newsletters that people actually want to read

 

11.00am Tea & Coffee break

 

11.15am Workshop Slot Two – choice of 4 workshops:

 

– Conrad Rossouw – Digital Manager, Shelter Scotland 

Measuring success – Social media monitoring and analysis

 

– Anna Cook – Content strategist and web copywriter

Better blogging – Making your blog work for your organisation

 

– Martin Keane – Social Media Strategist, Third Sector Lab & Online Marketing Officer, SCIAF

Twitter tactics – How your organisation can make 140 characters work for you

 

– Kate Henderson and June MacLeod – GCVS 

Inbox heaven – Creating email newsletters that people actually want to read

 

12.30pm Lunch in the Albany Cafe

 

1.20pm Speaker:

Jamie Livingstone – Communications and Campaigns Manager, Oxfam Scotland

Digital influencer – How social media can play a key role when working with journalists, politicians and beyond. (15mins talk and 5 mins Q&A)

 

1.40pm Workshop slot Three – choice of 4 workshops:

– Sara Thomas – Fundraiser, MND Scotland 

Money talks – Online fundraising & social media

 

– Martin Dewar – Digital Director, Young Scot

Young people – Engaging with 11 to 26 yr olds online

 

– Ross McCulloch – Founder, Third Sector Lab & Be Good Be Social

Back to basics – Creating the world’s quickest social media strategy

 

– Alison Hutcheson – Founder, Woods Noble Media

Storytelling with video – Making online videos that people connect with 

 

2.55pm Workshop slot Four – choice of 4 workshops:

 

– Sara Thomas – Fundraiser, MND Scotland 

Money talks – Online fundraising & social media

 

– Martin Dewar – Digital Director, Young Scot

Young people – Engaging with 11 to 26 yr olds online

 

– Workshop Host TBC – Blackbaud Europe

Fundraising on the move – Getting the most out of mobile technology

 

– Alison Hutcheson – Founder, Woods Noble Media

Storytelling with video – Making online videos that people connect with

 

4.10pm Speaker:

Ed Henderson – Jack Draws Anything

The little boy with the big art – How six year old Jack Henderson raised over £31,000 for charity with a little help from social media. (15 mins talk and 5 mins Q&A)

 

4.30pm Closing comments

 

BOOK TODAY

Video for the Web – Glasgow training workshop, 22nd March 2012

CC image courtesy of http://www.flickr.com/photos/richiec

The cost of shooting high quality video is at an all-time low and watching videos online has never been more popular – Cisco predict that 90% of web traffic will be video by 2013. Video can be a powerful way for third sector organisations to bring their work to life.

Part of the GCVS social media training programme, our hands-on workshop will teach you how to plan, shoot, edit and upload video for the web using software and equipment that won’t break the bank. You’ll come away from the workshop with working knowledge of storyboarding, planning a shoot, using audio and video equipment, interview techniques, editing your content, how to upload your videos to the major platforms, such as YouTube and Vimeo, and simple ways to attract more viewers. 

The workshop is hosted by Be Good Be Social video wonder woman Erin Maguire – if you’ve ever been to one of our events she’s the one behind the camera and if you’ve ever watched our talks online it’s thanks to her. Erin has 15 years experience as a sound/video/lighting technician, 6 years as a filmmaker and 4 as a web media producer. She knows her stuff. I’ll also be on hand during the workshop to help Erin out.

Hope you can join us on 22nd March 9.30am-4.30pm, bookings can be made now via the GCVS website.

Online fundraising half-day workshop – Glasgow 23rd Feb 2012

If you’re a fundraiser, someone new to the profession or if raising funds is part of your wider role then it’s hard to ignore the potential of online tools and social media. For many charities their online giving strategy starts and stops with a donate-button on their website, often with little thought put in to how they’ll encourage people to part with their hard earned cash. 

Our Third Sector Lab Online Fundraising workshop is here to help. Hosted by Sara Thomas, Fundraiser with MND Scotland and former Be Good Be Social speaker, the half-day workshop will give you everything you need to get started fundraising online.

Part of the GCVS Learning and Development programme, the training workshop is just £65 for members or £85 for non-members. The workshop runs twice on Thu 23rd February 2012, allowing you to choose between a morning or afternoon session.

What Sara will be covering:

· An introduction to online fundraising tools – how to get started & notes on best practice

· Incorporating online fundraising into your overall fundraising strategy

· Practical workshop – how do we make this work in your organisation?

What Sara wants participants to bring:

· Enthusiasm

· Curiosity

· Any questions that they have about online fundraising, especially ones specific to their organisation.

What Sara wants participants to take from the session:

· A clear idea of the range of online fundraising tools available

· To feel confident about getting started, or feel more secure in their existing knowledge

· To feel confident about integrating online/digital fundraising into their existing strategy

· Ideas for the use of online fundraising that’s specific to their organisation

· To come away with practical tips about digital fundraising that are drawn from case study and real life experience

Book online now.

£65 GCVS members, £85 non-members.

You can choose between a morning or afternoon session.

Thu 23rd February 2012 9.30am – 12.30pm

Thu 23rd February 2012 1.30pm – 4.30pm

You can contact Stacey on 0141 332 2444 or stacey.anderson@gcvs.org.uk if you’d prefer to be invoiced or to have a booking form sent to you.

This workshop is part of a range of social media training workshops available at GCVS in partnership with Third Sector Lab.

My presentation for the Glasgow Third Sector Forum launch

For the launch of the new Glasgow Third Sector Forum I gave a presentation on social media myths and misconcpetions, followed by a workshop where participants created the world’s quickest social media strategy. A few attendees have asked for the slides – I’ve embedded these below, along with a few links you might find useful.

If you’ve got any questions about what we covered in the presentation/workshop please drop me an email: ross[@]thirdsectorlab.co.uk

 

[googleapps domain=”docs” dir=”present/embed” query=”id=df54rqrn_100f2mgdjdx” width=”410″ height=”342″ /]

 

Strategy

http://www.socialbysocial.com/sites/www.socialbysocial.com/files/social_by_social_pdf_download_creative_commons.pdf

http://www.rossmcculloch.com/be-human-the-first-rule-of-social-media-for-o

http://gizmodo.com/5803164/new-york-times-editor-is-a-horrible-troll-who-doesnt-understand-the-modern-world

http://www.bethkanter.org/50smt/

http://www.rossmcculloch.com/10-facebook-guides-blog-posts-every-non-profi

Policy

http://mashable.com/2009/06/02/social-media-policy-musts/

http://davefleet.com/2010/07/57-social-media-policy-examples-resources/

http://www.briansolis.com/2011/03/the-rules-of-social-media-engagement/

http://mysocialmedialawyer.wordpress.com/2011/05/17/social-media-guidelines-or-policy/

http://www.dailymail.co.uk/news/article-1377134/Facebook-rant-charity-worker-went-collecting-Weston-super-Mare.html

Glasgow-based third sector org? Interested in social media?

Tuesday May 31st, 1pm
GCVS, The Albany Learning and Conference Centre
44 Ashley Street, Glasgow, G3 6DS

The Glasgow Third Sector Forum invites voluntary sector organisations, volunteering organisations and social enterprises to participate in an informative and engaging event that will;

  • Outline the plans of the Glasgow Third Sector Forum for connecting the sector with information and resources
  • Present the opportunities of engaging with cloud computing
  • Discuss the pros and cons of using social media within the Third Sector to engage with existing clients and new customers – “Social media could boost the UK’s social enterprises by an average of  £212,000, according to research carried out by O2 and the RBS SE100 Index”.  Source – Social Enterprise Live

This event has been sponsored by the Glasgow Social Enterprise Partnership (GSEP) and is the first event to be organised by the Glasgow Third Sector Forum. 

The event is free of charge to Glasgow based Third Sector Organisations.   More information can be found in our flyer.

For more information and to book your place click here.
If you have any queries please contact CEiS Events on
0141 425 2923 or e-mail eventmanagement@ceis.org.uk

I’m presenting at the above event next week. I’ll be doing a bit of social media myth-busting and, hopefully, attendees will create the world’s quickest social media strategy.

To book a free place contact CEiS Events on 0141 425 2923 or e-mail eventmanagement@ceis.org.uk