All the slides from Social Media for Social Good | Glasgow, December 2014

Here’s all the slides from Scotland’s leading conference for people passionate about social media for social good. We’ll be back in May 2015 with a fresh line-up of workshops and speakers. Oh and a new title for the event itself, watch this space.

Sticky Content: Tons of content ideas for Facebook, Twitter, LinkedIn, your blog and beyond
Ross McCulloch – Director, Third Sector Lab

Goal setting – Crafting a simple social media strategy
Leah Lockhart – Director, Relate Lab

Dads rock – Using Facebook, Twitter and more to engage dads, raise funds and campaign
Thomas Lynch – Project Coordinator, Co-founder and Trustee, Dads Rock

Young people online – Safety, privacy and policy for third sector organisations
Claire Connachan – Senior Communications Development Worker, Youth Scotland

Super storytelling – Using simple video & audio to transform your case studies
Rosie McIntosh – Communications Strategy Consultant, Third Sector Lab

#Icebucketchallenge lessons – How Facebook propelled MND Scotland’s biggest ever fundraising campaign

Iain McWhirter – Head of Fundraising and Volunteering at MND Scotland

#Indyref uncovered – Social media lessons from the Scottish Referendum campaign
Kevin Gilmartin – Digital Communications Officer at Glasgow University (Previously Digital Media Producer at Yes Scotland)

One man mission – How an award winning campaigner uses social media to raise awareness of dementia
Tommy Whitelaw – Project Engagement Lead, Health & Social Care Alliance Scotland

Building buzz – How social media could transform your next event
Sara Thomas – Event Coordinator at Beltane Fire Society

Perfect planning – Time and multi-channel management for busy people
Leah Lockhart – Director, Relate Lab

Search engine secrets – Using SEO for awareness raising, fundraising and more
Conrad Rossouw – Digital Manager at Shelter Scotland

Social Media for Social Good – Glasgow 5th Dec 2014

Scotland’s third sector social media conference returns to Glasgow on 5th December 2014. I’ve worked with GCVS to programme the line-up of speakers and workshops – which is pretty damn impressive if I don’t say so myself. The focus is very much on learning, debate and making connections. We’ve kept ticket prices low so it’s accessible to all budgets. You’re welcome along whether you work in the charity, public or private sector.

Workshops and talks include:

#Indyref uncovered – Social media lessons from the Scottish Referendum campaign
Kevin Gilmartin – Digital Communications Officer at Glasgow University (Previously Digital Media Producer at Yes Scotland)

#Icebucketchallenge lessons – How Facebook propelled MND Scotland’s biggest ever fundraising campaign
Iain McWhirter – Head of Fundraising and Volunteering at MND Scotland

One man mission – How an award winning campaigner uses social media to raise awareness of dementia
Tommy Whitelaw – Project Engagement Lead, Health & Social Care Alliance Scotland

Search engine secrets – Using SEO for awareness raising, fundraising and more
Conrad Rossouw – Digital Manager at Shelter Scotland

Funder’s perspective – How you can use social media to achieve your aims and demonstrate outcomes
John Fellows – Head of Communications, Big Lottery Fund Scotland

Super storytelling – Using simple video & audio to transform your case studies
Rosie McIntosh – Communications Strategy Consultant, Third Sector Lab

Connected housing – How housing associations and social housing charities can utilise social media
Ross McCulloch – Director, Third Sector Lab & Head of Communications, Relationships Scotland

Young people online – Safety, privacy and policy for third sector organisations
Claire Connachan – Senior Communications Development Worker, Youth Scotland

Goal setting – Crafting a simple social media strategy
Leah Lockhart – Director, Relate Lab

Dads rock – Using Facebook, Twitter and more to engage dads, raise funds and campaign
Thomas Lynch – Project Coordinator, Co-founder and Trustee, Dads Rock

Perfect planning – Time and multi-channel management for busy people
Carolyne Mitchell – Information Officer, South Lanarkshire Council

Martha Payne: From school dinners to Hollywood offers

[youtube http://www.youtube.com/watch?v=fwuwQFqniQo?wmode=transparent]

Following the success of her school dinners blog, 9-year-old blogger Martha Payne has raised over £100,000 for Mary’s Meals, the international charity which sets up school feeding programmes in countries where poverty and hunger prevent children from gaining an education.

We’ll be hearing from Daniel Adams, Mary’s Meals Press & Communications Officer, at Social Media for Social Good on 22nd Nov in Glasgow.

Book your place on the conference or see the full line-up.

Social Media for Social Good – 22nd Nov 2012 – Glasgow

Bookings can now be made for Scotland’s third sector social media conference via the Glasgow Council for the Voluntary Sector (GCVS) website.

Taking place on 22nd Nov at The Albany Learning & Conference Centre in Glasgow, Social Media for Social Good is a day long event packed with expert talks and workshops to help charities, community groups and social enterprises get the most out of social media.

£99 + VAT for 1 delegate, £185 + VAT for 2 delegates

Lunch included

There is a 20% discount available for GCVS members

Scotland’s first third sector social media conference

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Bookings can now be made for Scotland’s first full-day third sector social media conference – Social Media for Social Good – via the GCVS website. Full programme below.

When: 9am – 4.30pm Thursday 26th April 2012

Where: The Albany Learning and Conference Centre, 44 Ashley St, Glasgow, G3 6DS

Price: £99 for one delegate. £185 for two. Further 20% discount for GCVS members. Prices exc VAT.

We’ve teamed up with Glasgow Council for the Voluntary Sector to bring you an amazing line-up of speakers and interactive workshops to help you get the most out of digital media for your charity, community group or social enterprise. 

Social media has transformed the way the third sector campaigns, raises funds, sells, recruits volunteers and raises awareness. The online world has truly transformed the way we engage with our beneficiaries, the public & key influencers.

Social media is no longer a ‘nice to have’ element of your marketing, PR, campaigning and fundraising mix – it’s an essential tool which can transform the way your organisation connects with the world.

Our one day conference will be anything but dull, we’ll be exploring key case studies, the latest digital media trends and providing you with the skills you need to make a mark with social media.

As well as being an amazing learning experience, ‘Social media for social good’ is a great networking opportunity. Our event is suitable for charities, community groups, social enterprises and other third sector organisations as well as public or private orgs looking to connect with the sector.

 

Programme

9.00am Registration & Tea/Coffee

 

9.30am Speaker: 

Ross McCulloch – Third Sector Lab & Be Good Be Social

Third sector social media – A look at why we cannot ignore digital & what 2012 has in store

 

9.45am Workshop Slot One – choice of 4 workshops:

 

– Conrad Rossouw – Digital Manager, Shelter Scotland 

Measuring success – Social media monitoring and analysis

 

– Anna Cook – Content strategist and web copywriter

Better blogging – Making your blog work for your organisation

 

– Martin Keane – Social Media Strategist, Third Sector Lab & Online Marketing Officer, SCIAF

Facebook tactics – Getting the most out of the world’s biggest social network

 

– Kate Henderson and June MacLeod – GCVS 

Inbox heaven – Creating email newsletters that people actually want to read

 

11.00am Tea & Coffee break

 

11.15am Workshop Slot Two – choice of 4 workshops:

 

– Conrad Rossouw – Digital Manager, Shelter Scotland 

Measuring success – Social media monitoring and analysis

 

– Anna Cook – Content strategist and web copywriter

Better blogging – Making your blog work for your organisation

 

– Martin Keane – Social Media Strategist, Third Sector Lab & Online Marketing Officer, SCIAF

Twitter tactics – How your organisation can make 140 characters work for you

 

– Kate Henderson and June MacLeod – GCVS 

Inbox heaven – Creating email newsletters that people actually want to read

 

12.30pm Lunch in the Albany Cafe

 

1.20pm Speaker:

Jamie Livingstone – Communications and Campaigns Manager, Oxfam Scotland

Digital influencer – How social media can play a key role when working with journalists, politicians and beyond. (15mins talk and 5 mins Q&A)

 

1.40pm Workshop slot Three – choice of 4 workshops:

– Sara Thomas – Fundraiser, MND Scotland 

Money talks – Online fundraising & social media

 

– Martin Dewar – Digital Director, Young Scot

Young people – Engaging with 11 to 26 yr olds online

 

– Ross McCulloch – Founder, Third Sector Lab & Be Good Be Social

Back to basics – Creating the world’s quickest social media strategy

 

– Alison Hutcheson – Founder, Woods Noble Media

Storytelling with video – Making online videos that people connect with 

 

2.55pm Workshop slot Four – choice of 4 workshops:

 

– Sara Thomas – Fundraiser, MND Scotland 

Money talks – Online fundraising & social media

 

– Martin Dewar – Digital Director, Young Scot

Young people – Engaging with 11 to 26 yr olds online

 

– Workshop Host TBC – Blackbaud Europe

Fundraising on the move – Getting the most out of mobile technology

 

– Alison Hutcheson – Founder, Woods Noble Media

Storytelling with video – Making online videos that people connect with

 

4.10pm Speaker:

Ed Henderson – Jack Draws Anything

The little boy with the big art – How six year old Jack Henderson raised over £31,000 for charity with a little help from social media. (15 mins talk and 5 mins Q&A)

 

4.30pm Closing comments

 

BOOK TODAY

Scotland’s first Social Media for Social Good conference

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Scotland’s first ever all-day third sector social media conference, Social Media for Social Good, will take place on 26th April 2012 at The Albany Learning and Conference Centre, Glasgow.

The event will be packed with amazing talks and a selection of practical workshops, encompassing topics such as video for the web, better blogging, facebook and twitter tips, social media strategy, online fundraising and more.

We’re keen to keep the conference affordable so tickets will be under £100 – they’re going to be available via the GCVS website from 1st March onwards. I’ll let you know the full speaker and workshop line-up soon!

FED – an accessible alternative to TED comes to Edinburgh

9th July 2011, 1.30pm
Inspace, 1 Crichton Street, Edinburgh EH8 9AB

Can humans live sustainably? Can creative thinking be nurtured? What ideas are worth nurturing and sustaining? Realpolitik and Bella Caledonia present ‘FED – Ideas Worth Sustaining’, a one-day program of talks, discussions, and, most importantly, ideas. 

FED takes its cue from July’s TEDGlobal conference – but while TED costs an eye-watering £4,000 to attend, FED is a place of assembly genuinely open to all. Featuring presentations from creative thinkers and practitioners. Speakers include Gerry Hassan, Robin McAlpine, Lorna Waite and Kevan Shaw. There will also be an opportunity for the public to present ideas. 

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Glasgow-based third sector org? Interested in social media?

Tuesday May 31st, 1pm
GCVS, The Albany Learning and Conference Centre
44 Ashley Street, Glasgow, G3 6DS

The Glasgow Third Sector Forum invites voluntary sector organisations, volunteering organisations and social enterprises to participate in an informative and engaging event that will;

  • Outline the plans of the Glasgow Third Sector Forum for connecting the sector with information and resources
  • Present the opportunities of engaging with cloud computing
  • Discuss the pros and cons of using social media within the Third Sector to engage with existing clients and new customers – “Social media could boost the UK’s social enterprises by an average of  £212,000, according to research carried out by O2 and the RBS SE100 Index”.  Source – Social Enterprise Live

This event has been sponsored by the Glasgow Social Enterprise Partnership (GSEP) and is the first event to be organised by the Glasgow Third Sector Forum. 

The event is free of charge to Glasgow based Third Sector Organisations.   More information can be found in our flyer.

For more information and to book your place click here.
If you have any queries please contact CEiS Events on
0141 425 2923 or e-mail eventmanagement@ceis.org.uk

I’m presenting at the above event next week. I’ll be doing a bit of social media myth-busting and, hopefully, attendees will create the world’s quickest social media strategy.

To book a free place contact CEiS Events on 0141 425 2923 or e-mail eventmanagement@ceis.org.uk